Maratona Rio

CASO 01

PROVA: MARATONA

LOCAL: RIO

ANO: 2023

A dynamic shot of a runner's legs mid-stride on asphalt during a marathon. The lighting is bright morning sun, creating strong shadows. The color palette includes #F2F1ED for the road markings and #403B3B for the shadows, with a professional sports photography style.
A dynamic shot of a runner's legs mid-stride on asphalt during a marathon. The lighting is bright morning sun, creating strong shadows. The color palette includes #F2F1ED for the road markings and #403B3B for the shadows, with a professional sports photography style.
A emoção do asfalto capturada em cada batida de coração durante a Maratona do Rio de Janeiro. Este projeto focou-se em contar a história de superação dos corredores amadores.

As imagens destacam a resiliência humana e a atmosfera vibrante da cidade, servindo de base para a campanha 'Correr é Viver' da marca patrocinadora oficial.
FALE COMIGO →
A candid, close-up portrait of a runner expressing pure joy and exhaustion after crossing the finish line. Soft lighting, focus on beads of sweat and authentic emotion. Background shows a blurred crowd with #8C847E tones. Professional and human-centric.
A candid, close-up portrait of a runner expressing pure joy and exhaustion after crossing the finish line. Soft lighting, focus on beads of sweat and authentic emotion. Background shows a blurred crowd with #8C847E tones. Professional and human-centric.
A wide-angle shot of a group of marathon runners crossing a bridge in Rio de Janeiro. The composition shows the scale of the event. The sky is a soft #F2F1ED and the asphalt a dark #403B3B. Vibrant yet elegant mood.
A wide-angle shot of a group of marathon runners crossing a bridge in Rio de Janeiro. The composition shows the scale of the event. The sky is a soft #F2F1ED and the asphalt a dark #403B3B. Vibrant yet elegant mood.
A detailed shot of a marathon medal being held by a hand. The texture of the ribbon matches #8C847E. The focus is sharp on the metal texture with a soft-focus background of the race finish area. Authentic and impactful.
A detailed shot of a marathon medal being held by a hand. The texture of the ribbon matches #8C847E. The focus is sharp on the metal texture with a soft-focus background of the race finish area. Authentic and impactful.

Um registo dinâmico que celebra a resiliência e a paixão pelo desporto.

Capturar a essência da vitória pessoal em cada rosto.

FOCO
An action shot of a runner being cheered on by a crowd. The blurred motion of the hands in the foreground adds a sense of vibrancy and community. Professional lighting highlighting the athlete against #403B3B tones.
An action shot of a runner being cheered on by a crowd. The blurred motion of the hands in the foreground adds a sense of vibrancy and community. Professional lighting highlighting the athlete against #403B3B tones.
A lifestyle shot of a sports magazine spread open on a wooden table, featuring the marathon photos. The layout is clean, professional, and incorporates the #0D0D0D and #F2F1ED brand colors in the graphic design.
A lifestyle shot of a sports magazine spread open on a wooden table, featuring the marathon photos. The layout is clean, professional, and incorporates the #0D0D0D and #F2F1ED brand colors in the graphic design.

As imagens foram publicadas na revista oficial da prova e em campanhas de marketing digital de grande impacto.

RODRIGO ALVES
939 253 174
RODRIGONINIALVES@GMAIL.COM